CBS "60 Minutes" aired a report "resurrecting Chrysler" on March 25, telling it suadience of more than 15 million viewers about the dramatic recovery at chrysler group. The show spotlighted Chairman and CEO Sergio Marchionne, calling him the "industry's biggest star."
Marchionne recalled his arrival at Chrysler Group in 2009 and seeing fear in peoples' faces. "It's been a long, rocky road, but the fear is gone," he told "60 Minutes." The next big step for the company is the launch of the Dodge Dart, the new entry in the competitive and critical compact sedan segment. "Mechanically, it's outstanding," Marchionned told "60 Minutes."
What the biggest challenge facting Chrysler now? "60 Minutes" asked. "That we're gonna slip on execution, we're gonna get something wrong." Marchionne said.
The above information was taken from Chrysler Group News Update (March 30, 2012)
The revival of Chrysler group really is an amazing story, one that I am proud to be a part of. You need to stop in and see for yourself the quality story we have to tell. Alot of the Consumer guide reports are not giving the respect we deserve. They report on the older model vehicles as if they are the same, there is no data on years of reliability on these new fantastic vehicles, as they would suggest. The best judgement is your own. Stop in for yourself and see!